December 7, 2017

Are Apple's Growth Days Over?

It all depends on the iPhone.





Apple (NASDAQ:AAPL) has been one of the most impressive growth stories in a generation. Over the past decade, the company fundamentally redefined the smartphone, reinvented the tablet PC, and built a sprawling hardware and software ecosystem that has allowed it to generate huge revenue and profit growth for its shareholders.

While that's great for investors who got in on the Apple story earlier on, the question that prospective investors are going to want to know the answer to is, are Apple's growth days over?

I think the answer is no. Here's why.

Understanding Apple's business today

The key to evaluating Apple's growth prospects is to understand where Apple's revenue currently comes from. During fiscal 2017, the company generated $229.23 billion in net revenue. Here's a look at each of Apple's reporting segments and the percentage of the company's revenue that each segment brought in. Continue reading …

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